ID3P: Iterative data-driven development of personas to improve business goals, strategies, and measurements
ID3P:データ駆動型のペルソナ開発を繰り返し、ビジネス目標、戦略、測定値を向上させる
Yasuhiro Watanabe, Hironori Washizaki, Kiyoshi Honda, Yuki Noyori, Yoshiaki Fukazawa, Aoi Morizuki, Hiroyuki Shibata, Kentaro Ogawa, Mikako Ishigaki, Sachiyo Shiizaki, Teppei Yamaguchi, Tomoaki Yagi
Journal of Information Science and Engineering